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Focus on these things!


Hey Friend!

This blog post is an excerpt from our weekday publication, The FAITHgineer eLetter. 

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And now, on to today’s blog post!

~ #TeamFaithFocusFlow


Finally, brothers [and sisters … founders, leaders, and creators], whatever is true, whatever is honorable, whatever is just, whatever is pure, whatever is lovely, whatever is commendable, if there is any excellence, if there is anything worthy of praise, think about these things. Philippians 4:8

Welcome to the start of a new month, back-to-school season, and for many, back to “focused” work season. Fall is one the horizon and the end of 2019 is within shouting distance. With just four months left in this year, there is no time to waste if you want to make 2019 the very best year it can be.

Here’s some awesome news: the Bible provides specific guidance for where to focus your attention to maximize success. There is no need to waste time trying to figure out where to focus and what to do next.

The Word of God tells us to:

Think (aka focus) on whatever is true. Now is the time to take a hard look at your goals and determine what you can realistically accomplish this year with the resources you have available. Use what you have to maximize the rest of 2019 and start 2020 in a power position.

Focus on whatever is honorable. Invest time today considering how you can most powerfully serve your clients, customers, staff, vendors, other stakeholders, and industry THIS year.

Focus on whatever is just. Pay attention to the value you’re giving your stakeholders (e.g., clients and customers) and your industry in general. Are you delivering on your promises? Adjust as necessary. Be more than the hype.

Focus on whatever is pure. Pay attention to your advertising, marketing, and branding. Make sure the essence of your message is pure and reflects core values and guiding principles.

Focus on whatever is lovely. We live in challenging times during which sin seems to be running rampant. It is not difficult to get distracted from providing the value and experiences you are called to deliver through business and your career. Invest time focusing on the love and loveliness you want your stakeholders (e.g., clients, customers, staff, others) and industry-at-large to feel when they encounter your brand. Do what is necessary to make working with you a lovely experience.

Focus on whatever is commendable. Now is the time to strengthen the ties that bind your community (e.g., stakeholders, followers, and fans) together. Strengthening happens when you acknowledge and reward whatever you find commendable about your community (e.g., clients, customers, staff, vendors, and industry). Celebrate what is commendable to increase the commendable things you have to celebrate.

Focus on what is excellent and worthy of praise. Invest your time making what is good in your Work, great … and what is excellent, praiseworthy.

I challenge, encourage and hope to have inspired you to invest the next four months focusing on what is honorable, just, pure, lovely, commendable, excellent, and praiseworthy in the Work you do as a founder, leader or creator in business.

* * *

Follow the wisdom in Philippians 4:8 by focusing on what is honorable, just, pure, lovely, commendable, excellent, and praiseworthy in the Work you do as a founder, leader or creator in business. Do these things and you will substantially increase your impact, influence, and income THIS year. ~ TC Cooper

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© 2019 TC Cooper. All Rights Reserved.

One Response to “Focus on these things!

  • Your message is your brand! So important that it lines up with your values, agree completely!

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